Pentair Hypro

As the Creative Manager at Pentair, I managed a team of creatives tasked with providing services to Pentair's Flow Technologies business unit. Flow Tech consists of a variety of Pentair's brands. This includes all launch materials for new products such as sales sheets, infographics explaining new features, brochures, trade show displays, product photography, and video work.

In my first year I redesigned our industry leading "Spray It Mobile" app working with multiple vendors. In 2018 year we focused on creating brochures to help our customers understand some of our precision agriculture and marine industry products.

For our work on the "Spray It Mobile" App, we were awarded Pentair's 2016 "Global Product Innovation Award"



VIEW LIVE: Smarter Faster Safer Brochure

VIEW LIVE: Spray It Mobile

VIEW LIVE: Shurflo Marine Catalog Testimonial video filmed by Jon Reynolds
from Venn.mn
Art Direction by Rudy Arnold

Plannogram Art direction by Rudy Arnold
Design by Nick Christy

Beyond the creative work, I led the company-wide implementation of Adobe Workfront across all three of Pentair's business units — the largest creative operations transformation in the company's history. I trained a marketing team of 50+ directly, produced training videos and documentation that reached 100+ more employees, and became the internal subject matter expert, eventually outpacing the hired implementation consultant. I also built executive-facing dashboards that gave leadership real-time visibility into every project across all teams. Years of running creative teams taught me why people resist new tools; that's what made this rollout actually stick.